Skriblr.

The founder's initial idea for a drawing game sparked the creation of our company. As the lead designer, I played a crucial role in shaping the brand and designing all the components, flows, interactions, and notifications within the application.

Our primary focus was to deliver an engaging user experience, and notifications played a significant role in achieving that goal. We adopted an agile approach, starting with an MVP that we tested through TestFlight with a select group of friends and family. Their feedback was invaluable in refining the app before its official launch.

Throughout the design and development process, we prioritised user feedback and made iterative improvements based on their input. By continuously refining our product, we aimed to exceed user expectations. The result of our collaborative efforts was a successful launch in the App Store.